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Is Your Business Ready for 2015?

2015 Marketing TrendsDeciding which direction to take your business in 2015 is riddled with possibilities. Should you push your business to the top using new emerging trends and technology, or should you just play it safe and keep doing what you have been doing regardless of whether or not it is successful. One thing is for certain, none of us know how 2015 will turn out. With that said, here is some excellent advice on how you can grow your business in 2015.

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3 Great Ways to Succeed In the Twitter Game

Twitter Marketing SuccessSocial media can easily bring in new customers for a wide variety of businesses, but most businesses still struggle with even the basic social media concepts posting schedules and customer interaction. Each social media platform has its obvious advantages and disadvantages. Making the most of the advantages is the key to reaping the rewards from each social media platform. Let’s take a closer look at how you can get more from your Twitter account. There is a science to the Tweeting madness and it involves much more than hashtags.

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How Social Media Profile Images Help or Hurt Your Business

Social Media Profile ImageIn the high tech digital world we currently live in, images mean everything. All of us have often heard the popular saying, “Don’t judge a book by its cover,” but we are all guilty of doing this on more than one occasion. Most people don’t realize the power that one simple image has over the way a person thinks. Consider as well, how social media is now predominantly comprised of images and videos, and it’s easy to see how something as innocuous as your social media profile image can be a metric on which potential customers are judging your business.

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Selling VS Teaching Consumers – How You Can Increase Consumer Awareness

Online Consumer AwarenessA lot of marketers out there don’t need to do much work to inform the masses about their particular product or service. This is especially true when your product or service provides a rather obvious solution to an even more obvious or common problem. Consumers can easily become aware of a brand, product or service, because there is an immediate need for that brand, or at least their product or service.

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3 Great Ways to Make 2015 the Best Marketing Year Yet

2015 Marketing Goals & Predictions2014 is now history. A bright new year is ahead of us and many businesses are busy trying to learn from the mistakes and successes of 2014 in order to make their 2015 marketing strategies more comprehensive. The new year is always the perfect time to start planning for success and shed some of those less than productive habits you may have picked up in 2014. Here are some great ideas to help grow your business in 2015.

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Why Selling Direct Is Better Than Distribution

Selling DirectAs a new or even a seasoned business owner, you are always looking for the best ways to expand your market. For many businesses the first thing that comes to mind setting up distributors to expand the reach of your business. The automotive sales industry is the perfect example of this scenario. 9 out of 10 automotive sales centers are simply distributors that are part of a larger distribution plan. While this type of business model has proven to be successful in the past, there is nothing quite as powerful as being able to sell your products or services directly to your customers. That’s right, cut out all the middle men and women and sell direct to your customers. The benefits of this business model are huge!

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Happy New Year, 2015!

Happy New Year 2015It is a New Year, and we couldn’t be more excited to wish all of our clients and readers a very happy one! This year, it is our resolution to improve our quality of service and company-wide skillset with internet marketing and web development with every project we take on. Our goal is to end 2015 in a better place than where we’re starting, for ourselves and our clients!

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How To Create Evergreen Content That Keeps Customers Coming Back

Evergreen ContentHave you ever wondered what the average lifespan of a web page is? Much of the content that is being created today will lack and strong staying power. The term evergreen comes to mind. To put it simply, evergreen content will serve a purpose for years to come. It will continue to lure readers and customers in long after it has been published, but this is one unique quality much of the content being created today lacks. Most of the content being created today will not stand the test of time. It will serve no purpose in a few days, weeks or months. In most cases, this short lifespan can be changed.

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Merry Christmas, 2014!

Merry Christmas 2014With the winter holidays upon us, we’d like to take a moment to reflect on the past year and all the growth and good fortune conferred upon us, our clients and our partners in that time. As a company, our staff has expanded their collective skill set and overall value to the company. We’ve taken on some exciting new projects in the last year, and have improved upon deliverables and rate of delivery on all of our internet marketing and web development projects. We’ve formed valuable new relationships with clients in industries new to us, and maintained a steady retention rate throughout. We’ve also increased our staff in the last few months!

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3 Negotiating Tactics That Help Seal the Deal

Negotiating Tactics For SalesBeing a salesperson can a difficult and stressful job. The driving force of an excellent sales team is the backbone of a successful business and many deals hinge on just one person closing the deal. This is a lot to put on just one person’s shoulders and a salesperson with an active mind can often think themselves right out of sealing that big deal.

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